The New York Times has just put up more information about its much awaited paywall. The digital subscription model was initially announced in January 2010 as an effort to create a second revenue stream while still preserving the newspaper’s advertising business.
As we heard earlier, the subscription plan allows for free access to a set amount of content across digital platforms. When the monthly reading limit is reached, users who are not already home delivery subscribers will be asked to become digital subscribers. The subscription model will be implemented in the United States and globally on March 28, 2011.
In Canada, digital subscriptions will be launched today.
For non-home delivery subscribers, the basic package – NYTimes.com plus Smartphone App – will start at $15 every four weeks. For tablet access, the subscription will cost $20. The NYTimes.com plus Smartphone App package is currently available for purchase only by users in Canada.
Here are the details:
For some search engines, users will have a daily limit of free links to Times articles.
“The New York Times Company, a leading media company with 2007 revenues of $3.2 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers, WQXR-FM and more than 50 Web sites, including NYTimes.com, Boston.com and About.com. The Company’s core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.” (Source: New York Times)