Candytech, a Czech company that helps companies create and measure Facebook marketing campaigns, has gathered a wealth of Facebook-specific data over the years via its statistics portal SocialBakers.
The company has put together this great infographic, offering an overview of Facebook’s growth and population throughout 2010. Some key stats:
- Facebook ballooned from 337 million to 585 million users in 2010
- That means roughly 7.9 new users signed up every second of the year, on average
- USA and the UK are in the top 3 countries, but Indonesia is second with 32.1 million users
- The top 10 countries make up nearly 60% of all users
- The large majority of users is between 18 and 34 years old
- … but the fastest growing age group is 65+ (+124%)
- Three food brands (Coca-Cola, Starbucks and Oreo) make up the top 3 brands on Facebook
- Michael Jackson may have passed away, but his legacy is strong: 26.2 million fans
Facebook is the world’s largest social network, with over 845 million monthly active users. Facebook was founded by Mark Zuckerberg in February 2004, initially as an exclusive network for Harvard students. It was a huge hit: in 2 weeks, half of the schools in the Boston area began demanding a Facebook network. Zuckerberg immediately recruited his friends Dustin Moskovitz, Chris Hughes, and Eduardo Saverin to help build Facebook, and within four months, Facebook added 30 more college networks. The original...
Socialbakers is the fastest growing social media and digital analytics company globally with customers in 75 countries representing every continent. Socialbakers helps companies measure the effectiveness of their social marketing campaigns across all major networks, Twitter, Facebook, YouTube, LinkedIn and Google+. With its easy-to-use Engagement Analytics and Engagement Builder, Socialbakers is the only solution that allows brands such as Lufthansa, L’Oréal, Danone, Vodafone, Samsung, GE Money, Ogilvy, Kraft, and Peugeot to measure, compare, and contrast the success of their...
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