Searchmetrics raises $6.75 million C-round financing to expand globally

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Searchmetrics, a Berlin-based company which works out where you should be spending your budget on SEO and analytics, has secured a growth / C-stage funding round of $6.75 million, led by Paris-based growth capital fund Iris Capital and current investors Holtzbrinck Digital and Neuhaus Partners in Germany.

Searchmetrics was founded in late 2007 and financed by Holtzbrinck Digital in a Seed round financing. In January 2010 Neuhaus Partners joined in a B-round.
The latest round brings the company’s total funds raised to approximately $11 million. The funds will be used for its continued international expansion.

The deal is still pending the approval of German anti-trust authorities but is expected to go through.

Headquartered in Berlin, with subsidiaries and offices in New York and London, Searchmetrics delivers a suite of search analytics available to help companies move their web content into better positions on search engines. Last year it launched Suite 5.9, the latest version of its flagship cloud-based search analytics software for the enterprise, which features Facebook response tracking.

What this deal reflects to me as an observer is the increasing collaboration between continental European VCs to power-up growth stage companies, especially when it comes to international expansion.

  • http://jetlib.com/news/2011/01/11/searchmetrics-raises-a-6-75-million-c-round-to-expand-globally/ Searchmetrics Raises A $6.75 Million C-round To Expand Globally | JetLib News

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  • Flynn Like

    I hope they use the funding to add some pricing info to their website. drives me nuts

  • http://trendoloji.com/?p=855 Searchmetrics Artırdı genişletin Küresel A $ 6,75 Milyon C-yuvarlak

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  • http://topsy.com/eu.techcrunch.com/2011/01/11/searchmetrics-raises-6-75-million-c-round-financing-to-expand-globally/?utm_source=pingback&utm_campaign=L2 Tweets that mention Searchmetrics raises $6.75 million C-round financing to expand globally -- Topsy.com

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  • http://twitter.com/benjaminr benjaminr

    a C Round of 6.75 Mio US$ (5.2 Mio EUR) … mhhhh – would be interesting to know more about the valuation…

  • http://www.arifaceh.com/info/searchmetrics-raises-a-6-75-million-c-round-to-expand-globally/ Searchmetrics Raises A $6.75 Million C-round To Expand Globally | Arif Aceh Dot Com

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  • http://www.facebook.com/Kapstadt Randolf Jorberg

    I wonder why Searchmetrics needs millions and millions for international expansion, when local competitor Sistrix is able to quietly start their SEO toolbox offer for the UK, France, Italy and Spain without taking on any venture capital. No fancy PR message, but a killer product…

  • http://ohsugar.com.au/2011/01/11/searchmetrics-raises-a-6-75-million-c-round-to-expand-globally/ Oh, Sugar! » Searchmetrics Raises A $6.75 Million C-round To Expand Globally

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