• Khush Lands Funding To Help Wannabe Singers Create Music On The Go

    Monday, January 10th, 2011

    Leena Rao currently works as a writer for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

    Khush, a startup that develops music applications, has raised a new round of funding from Dave McClure’s 500 Startups, angel investor Yee Lee, and Georgia Tech ATDC VentureLab. The startup declined to reveal how much money was raised in the round.

    Co-founded by Prerna Gupta (you can read her recent TechCrunch guest post here), Khush develops an artificial intelligence technology that helps people make music. The company’s first product LaDiDa, which costs $2.99 on the App Store, is essentially a “reverse karaoke” iOS app. Similar to TechCrunch Disruprt finalist Ujam, LaDiDa allows users to sing a song and then will remix the users’s voice, add beats, and background music to create a professional sounding track.

    LaDiDa’s demonstration videos have received over 65 million views on YouTube, and the app has been in the Top 10 Paid Music Apps list in iTunes since May 2010. Over 5 million songs have been created in less than one year on the App Store and LaDiDa has been downloaded 270,000 times since last May. And Gupta says that the company is now profitable.

    Gupta says that LaDiDa is hoping to differentiate itself as more of an entertainment product as opposed to a music production software. And the app’s key userbase is focused on the 13-17 year old market. Gupta adds that the funding will be used towards product development, with the startup planning to launch new apps in the next few months.

    Company: Khush
    Website: khu.sh
    Launch Date: 2009
    Funding: $120k

    Khush, Inc. develops intelligent music applications. It offers LaDiDa, reverse karaoke iPhone application that analyzes the user’s voice and composes music to match. Khush, Inc. was founded in 2009 and is based in Atlanta, Georgia.

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