
The latest mobile subscriber estimates are out from comScore, and for the first time in November, 2010, Android passed the iPhone in total number of U.S. smartphone subscribers. Comscore estimates there are 61.5 million smartphone subscribers in the U.S., and 26 percent of them own an Android phone versus 25 percent with an iPhone. In the previous month—October, 2010—Apple still edged out Google with 24.6 percent market share versus 23.5 percent.
These numbers are for all existing smartphone subscribers, which is different than sales of new phones—where Android is also ahead of the iPhone.
Blackberry still has the largest installed base of smartphone users in the U.S. with 33 percent market share. But that share is down 4 percent over the past three months, while Android’s share grew 6 percent. Apple’s share is up a little less than 1 percent, indicating that the iPhone is saturated in the U.S. through its current partner, AT&T. Once Verizon starts selling iPhones, the question remains whether that will help boost Apple’s overall share, or simply eat into AT&T’s sales.
| Top Smartphone Platforms 3 Month Avg. Ending Nov. 2010 vs. 3 Month Avg. Ending Aug. 2010 Total U.S. Smartphone Subscribers Ages 13+ Source: comScore MobiLens |
|||
| Share (%) of Smartphone Subscribers | |||
| Aug-10 | Nov-10 | Point Change | |
| Total Smartphone Subscribers | 100.0% | 100.0% | N/A |
| RIM | 37.6% | 33.5% | -4.1 |
| 19.6% | 26.0% | 6.4 | |
| Apple | 24.2% | 25.0% | 0.8 |
| Microsoft | 10.8% | 9.0% | -1.8 |
| Palm | 4.6% | 3.9% | -0.7 |
Image credit: Flickr/ Quinn Dombrowski
Apple’s iPhone was introduced at MacWorld in January 2007 and officially went on sale June 29, 2007, selling 146,000 units within the first weekend of launch. The phone has been hailed as revolutionary with its bundle of advanced mobile web browsing, music and video playback, and touch screen controls. The iPhone is exclusively carried on the networks of both AT&T and Verizon in the U.S. An iPhone can function as a video camera (video recording was not a standard feature...
Android is a software platform for mobile devices based on the Linux operating system and developed by Google and the Open Handset Alliance. It allows developers to write managed code in Java that utilizes Google-developed software libraries, but does not support programs developed in native code. The unveiling of the Android platform on 5 November 2007 was announced with the founding of the Open Handset Alliance, a consortium of 34 hardware, software and telecom companies devoted to advancing open standards...
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