• Paul Adams, Googler Whose Presentation Foretold 'Facebook Groups,' Heads To Facebook

    Monday, December 20th, 2010

    Alexia Tsotsis is the co-editor of TechCrunch. She attended the University of Southern California in Los Angeles, CA, majoring in Writing and Art, and moved to New York City shortly after graduation to work in the Media industry. After four years of living in New York and attending courses at New York University, she returned to Los Angeles in... → Learn More

    Earlier today Google User Experience Lead Paul Adams, whose much discussed slideshow revealed the gaps in the way Facebook’s social graph represented human relationships, announced he will be heading to Facebook in January. Adams had worked on the Google UX team for over four years.

    Adams’ impressive “Real Life Social Network” slideshow, which got over 400K views, 1799 Facebook shares and was the subject of ample press coverage, hinted at how Google could successfully foray into the social market by taking advantage of the fact that humans are a part of multiple social groups.

    Aside from foreshadowing Facebook’s own reconceptualization of its own group product three months later, the presentation gave many the impression that Google was finally serious about social. This move comes at an interesting and perhaps innopportune time as Google continues to ramp up these efforts.

    According to his tweet, Adams will be joining Facebook in the New Year. I’ve contacted both Adams and Facebook for more information and have no word yet on what his official Facebook title will be. His LinkedIn profile still reads “Senior User Experience Researcher at Google.”

    Person: Paul Adams
    Companies: Facebook, Google, Dyson, Flow

    Paul Adams is at his best when working as a Design Strategist, helping teams understand their customers’ needs, and making that understanding actionable through visual communication, storytelling and conceptual design. He’s been doing this for over 8 years. Adams hails from Sligo in north west Ireland and has spent a considerable amount of time living in Dublin and London. He currently lives in San Francisco. In January 2011, Adams will begin working for Facebook. From 2007 through December 2010, Adams was...

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