Keen On… Tim Ferriss: How To Turn Your Body Into A Startup (TCTV)

Tim Ferriss is one of the world’s leading transcenders of limitations. Best known as the author of the 2007 monstrously successful self-help guide The 4-Hour Workweek, a #1 New York Times and #1 Wall Street Journal bestseller that has accumulated over 1000 reviews on Amazon, the Princeton-educated and globe-trotting Ferriss is also a legendary bodybuilder, life hacker and re-inventor of the physical self.

According to Ferriss, modern man is driven by two great fears:

1) Too much email.
2) Getting fat.

So it’s no great surprise that Ferriss’ follow-up to The 4-Hour Workweek is The 4-Hour Body: An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman, which gets released tomorrow. While his first book was a guide to overcoming too much email, Ferris’ latest work is a guide to overcoming the limitations of the physical body. It’s a hacking guide to the body – a book which encourages us to treat our bodies as entrepreneurial start-ups that require continual innovation and reinvention in order to fully realize ourselves and, of course, lose weight.

For those of you with sexually demanding girlfriends or wives, The 4-Hour Body should easily provide the ROI on its $27 cover price. As Ferriss explained to me when he came into the TechCrunch studio, not only is his new book a step-by-step guide to becoming super-human, but it also offers a detailed anatomical and logistical guide about to how to give women 15-minute orgasms (clue: focus, focus, focus – and no kissing.)

Essential reading, indeed. No doubt, The 4-Hour Body will emulate the 4-Hour Workweek as the #1 book on both men and women’s bedside tables this Xmas.

Ferriss on The 4-Hour Workweek

Ferriss on The 4-Hour Body

Ferriss on the (female) 15-minute orgasm

Ferriss on the body as a startup

Ferriss on hacking the body

Crunchbase

• TIMOTHY FERRISS

Person: Timothy Ferriss

Website: timferriss.com

Companies: StumbleUpon, Posterous, TaskRabbit, BranchOut, Uber, Trippy, Crown / Random House Publishers, Shopify, DailyBurn, Evernote, about.me, DonorsChoose.org, Graphicly, spherre, BrainQUICKEN, TrueSAN Networks

Tim Ferriss is a start-up angel investor (Twitter, Posterous, RescueTime, and others), blogger, and entrepreneur. His best-known written work is The 4-Hour Workweek, which had been sold into 35 languages and reached #1 on The New York Times, BusinessWeek, and The Wall Street Journal bestseller lists. On May 3, 2009, it celebrated its 2nd straight year on The New York Times business bestseller list since its publication on April 27, 2007. Tim is also a guest lecturer at Princeton...

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