Exclusive – Zemanta, which assists bloggers by providing tips, suggesting content and helping them promote their contributions to the world, has recently secured its largest venture capital round to date. Previous investors Union Square Ventures and Eden Ventures have injected another $3 million into the European startup, bringing its total of capital raised since its inception to roughly $6 million.
The startup, which won Seedcamp back in 2007, says it now expects to be able to reach profitability without the need for further capital injections.
Zemanta has witnessed a strong surge in users this year, cofounder and CEO Boštjan Špetič tells me. Aided by partnerships with blogging platform juggernauts WordPress and Blogger forged last Summer, the company has logged 100,000 active users last month, which is 10x what it saw a year ago. Špetič also tells me Zemanta delivers a staggering 1 million recommendations on a daily basis these days.
The fresh funding will be used for ramping up sales and marketing efforts, and new and better products for bloggers. A demo of its capabilities can be found here.
Zemanta is a platform for assisted on-line content production for any web user. A blog, an article or a web page is fed it into its system which then recognizes the content and returns suggested images, smart links, keywords and relevant related stories from the Internet. It can be referenced from a user’s preferred content publishing platform through a plug-in. Zemanta was launched in 2007 after being chosen as a winner of Seedcamp 2007 and receiving $100,000 in seed funding.