IFA 2010 Video: Where Are All The 2TB SDXC Cards?

http://player.ooyala.com/player.swf?embedCode=dqcnlvMTrIA7Odzp9nGcVUH8JduXIEqf&version=2

Probably the most striking thing I’ve seen so far here in Berlin was this: an array of SDXC Cards, from 64GB all the way up to 2TB. Now, I know SDXC cards aren’t exactly new—they were first shown off publicly more than a year ago—but actually seeing them in the flesh, so to speak, prompts the question: what’s the hold up?

The cards, displayed at a ShowStoppers event (an event held in conjunction with IFA) last night, are probably bigger than most consumer needs right now. At least that’s what the SD Association folks told me. The specs are there, ready and waiting to be used by the likes of SanDisk, Toshiba, and Panasonic. But, if there’s no real need for a 2TB card, why bother releasing it?

On Newegg right now, the largest capacity SanDisk card (I single out SanDisk only because it’s probably the most familiar brand name when it comes to SD cards) you can find is 64GB—and that’s not even available yet!Plenty big for most “normal” uses, but what if you exclusively shoot in HD? (I don’t shoot higher than 720p, and that’s because, well, let’s face it, you really don’t need a 1080p version of a spinning television.) What if you’re a professional, or a pretend professional? The more storage, the better, right?

So the next time you’re walking through a Best Buy or Wal-Mart, and pass by the digital imaging aisle, peer through the glass and look at all the puny SD Cards. “Pfft, 16GB… I saw a 2TB one on CrunchGear the other day…”

Never mind that 2TB is larger than my Windows PC’s main hard drive!