
If you’re a big user of Gmail, Calendar, or any of Google’s other account-based services and have spread your data across multiple accounts, Google has a new feature that you’re going to love: Multiple Sign-In. Yes, you’ll finally be able to quickly swap between multiple Google accounts without having to go through the tedious process of logging out and logging back in every time. Granted, the process generally takes less than a minute, but for those of who have been doing it a dozen times a day, this is a very welcome change.
The feature, which was first noticed by Google Operating System, will only work for some Google Apps: Gmail, Calendar, Reader, Sites, Voice, App Engine, and Google Code. It is reportedly rolling out to users this week, and can be enabled through this page (I don’t see it yet). It’s also a bit confusing — you’ll probably want to read through the help section before you activate the feature (note that you can’t use offline access with Multiple Sign-In activated).
Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including: Gmail, Maps, YouTube, and Google+, the company’s extension into the social space. Most of its Web-based products are free, funded by Google’s highly integrated online advertising platforms AdWords and AdSense. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing...
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