We’ve all come across our share of amusing Captchas that make no sense. And existing Captcha technologies, such as Google’s reCAPTCHA are not immune to security attacks. NuCaptcha is launching today with the hopes of disrupting the existing Captcha space. The platform uses video to determine if people are really human, not machines.

As you may know, Captchas are those security questions you find on Web sites that require you to decipher and type words or numbers and detects whether the user is a human or a spambot. Most Captchas you see are transcription, text-based Captchas. But NuCaptcha says that as computer hacks and spam bots become more commonplace, companies have made captchas more difficult to read and non user-friendly.

NuCaptcha’s video animation Captcha technology claim to be both easy to read and secure, with animation that makes the captcha far easier for humans to solve (You can test it out below). In addition, the NuCaptcha Platform uses behavioral intelligence to deliver very easy Captchas to legitimate users and increasingly difficult Captchas to attackers.

This product is free for websites and blogs provides up to 25,000 Captchas per month. NuCaptcha Basic offers captchas of various themes, currently including Environmental, Sports and Abstract. Sites can choose to display one or more themes to best suit their look-and-feel and content.

NuCaptcha’s competition are the existing captcha technologies that exist in the space, such as Google’s reCAPTCHA or Microsoft’s KittenAuth. While the fledgling startup is competing against tech giants and more established players, NuCaptcha’s technology may be able to add a compelling option to the mix.

Crunchbase

• NUCAPTCHA

Company: NuCaptcha

Website: nucaptcha.com

Launch Date: February 1, 2008

NuCaptcha introduces video technology to text-based Captchas. The NuCaptcha Security Platform is a CAPTCHA-based solution that uses motion video to authenticate human web interactions. Features of the NuCaptcha Security Platform are: Generates new revenue - Web publishers can now generate significant revenue from a previously un-monetized space. Displays in video format - Video technology has the dual benefit of making it more difficult for software to attack while simultaneously making it easier for humans to read. Has stronger security features - A...

Learn more