Nadanu's Fundraising Platform Streamlines E-Giving

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Now more than ever, fundraising for charities, campaigns and causes is taking place online. A variety of startups offer simple ways to power fundraising campaigns online, including GoFundMe and Facebook app Causes. Nadanu is another contender in this space, with its Push-K giving solution, offering non-profits a way to power fundraising on the web and mobile devices as well as social networking sites.

Nadanu’s Push-K platform allows register and “drop coins” into a custom receptacle. It is modeled after a traditional charity coin box, and donors can click to drop virtual coins into their eCharityBox and watch it fill up. Once the box reaches a predestinated amount the box is emptied, their credit card charged and an automated tax receipt is sent via email. Payment options include Authorize.net and PayPal.

The interface is sleek and easy to users. On the backend, Push-K allows organizations to deliver content such as video and audio and also serve text messages to users.

Launched a few months ago, Nadanu is already powering e-giving for over 400 charities. Nadanu also has mobile offerings available for the iPhone, iPad, Android and more. And the company has a web offering and Facebook app.

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