Twitter Quietly Adds World Cup Theme

Wednesday, June 9th, 2010

Robin Wauters currently works as a staff writer for TechCrunch and lead editor of Virtualization.com. Aside from his professional blogging activities, he’s an entrepreneur, event organizer, occasional board adviser and angel investor but most importantly an all-round startup champion. Wauters lives and works in Belgium, a tiny country in Europe. He can often be found working from his home or... → Learn More

If Twitter is fast becoming the world’s watercooler as it is, watch what happens in the next few weeks as the World Cup takes over the planet. And as with any event of that size and – being a football fan at heart – importance, rest assured that hip Internet companies will be scrambling to lay some easter eggs.

Yesterday, we learned that Google has a special surprise in store for those who search for ‘world cup’ – scroll to the bottom if you’ve been living under a rock for the past 24 hours and you don’t know what we’re referring to.

An eagle-eyed reader just alerted us to the fact Twitter itself is also doing its part, by quietly adding a custom ‘South Africa 2010′ theme to its design gallery.

We don’t know how long it’s been there, but here’s how to get it: go to Twitter.com, log on, go to Settings and then click the Design tab. The theme can be found at the bottom.

Update: also, staff picks on the SUL for World Cup (thanks @Orli)

On a sidenote, the official Fifa World Cup 2010 Twitter account is @fifaworldcuptm, the most-used hashtags seem to be #WC2010 and, of course, #worldcup.

(Hat tip to Michel Wester)

Company: Twitter
Website: twitter.com
Funding: $1.16B

Twitter, founded by Jack Dorsey, Biz Stone, and Evan Williams in March 2006 (launched publicly in July 2006), is a social networking and micro-blogging service that allows users to post their latest updates. An update is limited by 140 characters and can be posted through three methods: web form, text message, or instant message. The company has been busy adding features to the product like Gmail import and search. They recently launched a new site section called “Explore” for...

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