Google has purchased mobile visual search startup Plink for an undisclosed sum, the UK-based company has just announced on its blog and Twitter account (via The Guardian).
The company’s two founders, PhD students Mark Cummins and James Philbin, will work on Google Goggles and help enhance the search giant’s visual search applications.
Plink is the relatively obscure company behind PlinkArt, a visual recognition app for Android that is able to recognize artworks and paintings simply by analyzing images.
Users can share those photos with friends and also purchase poster versions after clicking through. Plink claims the Android app, which you can find here, was downloaded more than 50,000 times in the month following its initial launch.
Plink says they will immediately stop developing new features for PinkArt:
Nothing is changing for now, and PlinkArt will continue to work as usual. In future however, we’ll be shifting our development efforts towards Google Goggles, so you’ll see new functionality appearing there.
Back in December 2009, Plink was announced the winner of the second Android Developer Challenge in the Education/Reference category. The victory brought home $100,000 for the developers, and ultimately an acquisition offer.
Need more incentive to join the Developer Challenge next time, Android devs?
Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including: Gmail, Maps, YouTube, and Google+, the company’s extension into the social space. Most of its Web-based products are free, funded by Google’s highly integrated online advertising platforms AdWords and AdSense. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing...
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