• Want More Followers On Twitter? Make Sure You Have A Profile Picture

    Tuesday, April 6th, 2010

    Robin Wauters is the European Editor of tech blog The Next Web and lead editor of Virtualization.com. He was a senior staff writer at TechCrunch until his departure in February 2012. Aside from his professional blogging activities, he’s an entrepreneur, event organizer, occasional board adviser and angel investor but most importantly an all-round startup champion. Wauters lives and works in... → Learn More

    Marketing software maker HubSpot has analyzed close to 9 million Twitter profiles based on data collected through its Twitter Grader tool, and has come to the conclusion that accounts with a profile picture average about 10 times more followers than those without.

    That on itself is not so surprising; a Twitter profile associated with the default avatar generally screams ‘newbie’, which is generally an incentive not to follow someone unless you know that person in real life or on other social networks. There’s a good reason why spammers who create fake Twitter accounts tend to include pictures in profiles – it’s human nature to instantly trust personalized online accounts more than generic ones.

    But we love stats here at TechCrunch, so here you go:

    (Via Mike Volpe, who has a pretty good profile picture)

    Company: HubSpot
    Website: hubspot.com
    Launch Date: June 9, 2006
    Funding: $65.5M

    HubSpot, Inc. offers an all-in-one marketing software platform for small and medium sized businesses. Over 4,000 companies in 31 countries use HubSpot software to increase the number of visitors to their website and convert more of those visitors to leads and customers. Applications in the software platform include website management, blogging, search engine optimization, lead management, marketing analytics, email marketing, landing pages, and social media monitoring. HubSpot is also the developer of the popular website analysis...

    Learn more
    Company: Twitter
    Website: twitter.com
    Launch Date: March 21, 2006
    Funding: $1.16B

    Twitter, founded by Jack Dorsey, Biz Stone, and Evan Williams in March 2006 (launched publicly in July 2006), is a social networking and micro-blogging service that allows users to post updates 140 characters long. Twitter “is a real-time information network that connects [users] to the latest stories, ideas, opinions, and news.” The service can be accessed through a variety of methods, including Twitter’s website; text messaging; instant messaging; and third-party desktop, mobile, and web applications. Twitter is currently available in...

    Learn more

    Sponsored Ads

    blog comments powered by Disqus

    Sponsored Ads

    Sponsored Ads

    Upcoming Events

    Disrupt SF 2012

    San Francisco, CA