Ooyala: We're All Set To Deliver Video On The iPad

Robin Wauters

Robin Wauters is the European Editor of tech blog The Next Web and lead editor of Virtualization.com. He was a senior staff writer at TechCrunch until his departure in February 2012. Aside from his professional blogging activities, he’s an entrepreneur, event organizer, occasional board adviser and angel investor but most importantly an all-round startup champion. Wauters lives and works in... → Learn More

Thursday, March 25th, 2010

Just because the iPad won’t support Flash doesn’t mean that you won’t be able to watch any videos on the highly anticipated Apple device. Video platform company Ooyala, for one, this morning said it will support full video delivery to iPad when it launches on April 3rd.

The company added that its integration with iPad will help newspaper and magazine publishers create engaging experiences for their readers.

Customers like Telegraph Media Group, Electronic Arts and The Glam Network who are already using Ooyala’s video platform for their website will be familiar with the tools needed to manage the video part of the equation.

Ooyala already assist publishers in delivering video directly to iPhone and iPod touch devices. Part of the company’s video publishing platform Backlot, an intelligent video embed lets the Ooyala player automatically recognize each device and adjust video quality and format for the best possible viewing experience.

Publishers who already deliver video to iPhone will be able to deliver video immediately to iPad.

Company: Ooyala
Website: ooyala.com
Launch Date: April 5, 2007
Funding: $79M

Ooyala is a leader in online video management, publishing, analytics and monetization. Its integrated suite of technologies and services give content owners the power to expand audiences, and deep insights that drive increased revenue from video. Ooyala serves hundreds of global media companies and consumer brands including Dell, ESPN, Fremantle Media, News International, Sephora, Telegraph Media Group, Vans, Whole Foods and Yahoo! Japan. Ooyala was founded in Mountain View, California in 2007 by Bismarck Lepe, Sean Knapp, and Belsasar...

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Product: iPad
Website: apple.com
Company Apple

The Apple iPad, formerly referred to as the Apple Tablet, is a touch-pad tablet computer announced in January 2010, and released in April 2010. It has internet capabilities running on either WiFi or 3G, and offers an optional dock with a full size mechanical keyboard. The iPad is a line of tablet computers designed, developed and marketed by Apple Inc. primarily as a platform for audio-visual media including books, periodicals, movies, music, games, and web content. Its size and...

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