Fox Mobile Unveils Bitbop, A Video Subscription Service For Smartphones

Robin Wauters

Robin Wauters is the European Editor of tech blog The Next Web and lead editor of Virtualization.com. He was a senior staff writer at TechCrunch until his departure in February 2012. Aside from his professional blogging activities, he’s an entrepreneur, event organizer, occasional board adviser and angel investor but most importantly an all-round startup champion. Wauters lives and works in... → Learn More

Wednesday, March 24th, 2010

Fox Mobile Group, a division of News Corp’s Digital Media Group, is set to announce a new wireless video subscription service at CTIA later today. Dubbed Bitbop, the service will allow people to view premium video content on their smartphones for $9.99 a month.

As GigaOM called it, you can think of the new offering is a Hulu on-the-go. Bitbop users will be able to both stream and download movies or other video content on-demand from their mobile devices over Wi-Fi or 3G alike.

An actual launch date hasn’t been announced yet, but according to the Bitbop placeholder website the service will be making its U.S. debut this Spring.

Fox Mobile says the Bitbop service will work on “most advanced technology handsets” with “nearly every major telecommunication carrier”. In addition, the company said subscribers can expect to able to stream or download content from Fox but also a range of content partners. According to GigaOM, partners will include NBC Universal and Discovery, along with a number of unannounced content owners.

Our smartphones are ready for mobile TV and video streaming on the go, and content providers are placing bets on us opening up our wallets for it. Million dollar question is: will the carriers’ networks be able to cope with the bandwidth requirements?

Product: Bitbop
Website: bitbop.com
Company Jesta Digital

Bitbop is a subscription service delivering on-demand mobile TV and movies to smartphones. Bitbop’s service is accessibleby 3G or Wi-Fi and features unlimited streaming or downloading of selected content. For $9.99 a month, subscribers will be able to stream and download content from Fox, NBC Universal, Discovery and other content providers from their mobile devices. Announced at International CTIA Wireless 2010, the service is set to debut in Spring.

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Company: Jesta Digital
Website: jestadigital.com

A leading global entertainment provider, Jesta Digital includes such well-known consumer brands as Jamba, Jamster, Mobizzo and iLove, as well as Bitbop, a mobile video service and entertainment platform launched in the U.S. in early 2010. The company has offices in Berlin, Germany, Beverly Hills, California and New York City, New York and operations throughout North America, Europe, South America and Australia. Jesta Digital is a part of the Jesta Group, a diversified company with a long history...

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