Penguin is betting on the iPad for the future of books

John Biggs

Biggs is the East Coast Editor of TechCrunch. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. Email him directly at... → Learn More

Wednesday, March 3rd, 2010

I’ve been thinking a lot about the world that my kids will soon live in. Books will be like vinyl records – clever and beloved artifacts of an analog age, hoarded more for reasons of nostalgia and scarcity than value. I honestly think that the book I’m working on now will be the last physical book I produce and that future books – if anyone lets me write them – will be more like multimedia information sources rather than formal, 80,000-word masterpieces.

Clearly Penguin thinks the same thing. PaidContent had some interesting news and footage from a recent iPad presentation and their ideas for books are stunning. For example:

Many of Penguin’s iPad books seem hardly to resemble “books” at all, but rather very interactive learning experiences, from its Dorling Kindersley and kids imprints – the Vampire Academy “book” is “an online community for vampire lovers” with live chat between readers, and the Paris travel guide switches to street map view when placed on a table.

My concern? The publishing industry may not be able to keep up. When publishing becomes more like animation, new technologies will have to accrete over historical norms. The editor/writer relationship is already strained, but what happens when the writer also has to collect vampire pictures, star charts, and video footage? Are you really publishing a book, at that point, or are you doing something different entirely.

Where do you think books are going? I for one have been collected classics in print for my son to read (every nerdy teen needs a fat copy of Gödel, Escher, Bach to pretend to read) and I will miss the day when we’re no longer rustling the leaves of old books at the flea market.

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