• iPhone App Developer Pinger Reaches Profitability; Textfree Surpasses One Billion Messages

    Wednesday, February 17th, 2010

    Leena Rao currently works as a writer for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

    Pinger has flown relatively under the radar for an app developer that has launched 14 apps that have all reached the top 100 iPhone apps in the App store. The startup’s Textfree app has surpassed more than 1 Billion text messages sent in less than 9 months. The app allows owners to send free text messages to any US mobile phone, including replies. The app has a free version which allows users 15 messages daily at no cost, and an unlimited version which is priced at $5.99 per year. Textfree has seen 5 million downloads since its launch last year.

    Pinger also says it has achieved profitability though the startup won’t reveal actual revenue numbers. Pinger generates revenue through 4 main channels, including advertising within its apps, affiliate fees to Apple, in-app ads and purchases. And Pinger has more than 15 million downloads across all of its apps.

    The numbers aren’t to shabby; but Pinger certainly is placing all its eggs in one basket by only developing iPhone apps. Other applications in the Pinger family include Doodle Buddy, Stickwars, and Picfree. Pinger’s Textfree faces competition from Textplus.

    Company: Pinger
    Website: pinger.com
    Launch Date: November 16, 2011
    Funding: $18.5M

    Pinger makes texting and talking free. Our market-leading communications products have been downloaded by millions of iPhone, iPod touch, iPad and Android users around the world. Pinger is loaded with inventive people who enjoy creating consumer products and services that make a difference in people’s lives. Pinger has a proven management team and is funded by Kleiner Perkins Caufield & Byers and DAG Ventures. We are located in downtown San Jose. For more information, visit www.pinger.com.

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