Press Releases – Earth killers? Polluters? Or Worse?

Mike Butcher

Mike Butcher is the European Editor for TechCrunch. A former grunge rock drummer, he became a long time journalist, and has since written for UK national newspapers and magazines including The Financial Times, The Guardian, The Times, The Daily Telegraph and The New Statesman. Mike is also a co-founder and shareholder of TechHub, a co-working space/service/community with several locations... → Learn More

Thursday, January 28th, 2010

We’re taking a short break from our normal coverage to bring you breaking news about the environment.

If you’re a tech company sending out irrelevant press releases to journalists and bloggers, think again, you are killing the planet! Please, we implore you, watch this video.

For all our sakes.

An Inconvenient PR Truth from RealWire on Vimeo.

Ok, folks, we admit it. It’s actually a PR campaign for a darn press release sending company. But it least it’s a damn funny video.

Oh, and a note to PR people – hey, we love you really. It’s just that other guy, the one who keeps sending the irrelevant crap we don’t like ;-)

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