As the way consumers read books evolves, there is an opportunity for mobile technologies to connect consumers with their favorite reads. Mobile Roadie, a startup that helps develops iPhone apps, is collaborating with one of the most foremost publishers, Random House, to launch iPhone apps for authors.
The Random House group will launch free individual iPhone applications, powered by Mobile Roadie, for three of its bestselling authors—Steve Berry, Sophie Kinsella, and Karen Marie Moning. With this new application, fans will be able to preview books, access bonus content, interact with other fans, check upcoming author appearances, listen to audiobook clips, watch author videos and book trailers, and more.
Mobile Roadie also developed the official iPhone app for LeWeb, the foremost European technology conference organized by French entrepreneur and Seesmic founder, Loic Le Meur and his wife, Geraldine. The app was a huge hit at the conference.
Mobile Roadie only offers iPhone apps but will soon offer the ability to develop apps for the Andoid in January. The beauty of Mobile Roadie’s platform is that it offers a dead simple mostly-automated system to build apps and have them posted to Apple’s App Store in as little as a week. Launched earlier this year, the startup develops mobile apps for other conferences, events, and venues, as well as musicians, athletes, politicians, and other celebrities.