Are we in for a CPU war? 7 Japanese companies team up against Intel

Thursday, September 3rd, 2009

Dr. Serkan Toto currently works as the first and only Asia-based writer for the TechCrunch network, mainly covering Japan-related technology and web companies for TechCrunch, CrunchGear and MobileCrunch. Serkan also works full-time as an independent web and mobile industry consultant with a focus on the Japanese market. He is sept-lingual, holds an MBA and is a PhD in economics. Serkan... → Learn More

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There is exactly one 800-pound gorilla in the CPU arena, and that’s Intel. But the company, which controls about 80% of the global CPU market, is soon getting some serious competition from Japan. A pool of Japanese companies has decided to team up and produce a made-in-Japan CPU that’s supposed to rival Intel’s products.

The CPU will be jointly developed by Fujitsu, Renesas, NEC, Canon, Panasonic, Hitachi and other companies from Japan. It will be used in a range of consumer electronics, servers, robots and cars and it’s “green”. The CPU adopts itself dynamically to the amount of data being processed, resulting in energy savings of up to 30% when compared to the power consumed at normal times.

Initially, each company is supposed to contribute a CPU on its own, aiming at a final model that’s supposed to run on solar cells. The new CPU and the corresponding software are supposed to constitute a industry-wide standard that will be positioned against Intel.

The Japanese companies expect the new format to be in place by the end of fiscal 2012. Japan’s Ministry of Economy, Trade and Industry is ready to help with $33-43 million in financial support.

Via Nikkei [registration required, paid subscription]

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