• Tinker Goes Live And Offers Micro-Payments To Micro-Bloggers

    Tuesday, March 31st, 2009

    Erick Schonfeld is a technology journalist and the former Editor in Chief of TechCrunch. At TechCrunch, he oversaw the editorial content of the site, helped to program the Disrupt conferences and CrunchUps, produced TCTV shows, and wrote daily for the blog. He joined TechCrunch as Co-Editor in 2007, and helped take it from a popular blog to a thriving... → Learn More

    Micro-blogging is getting micro-payments. Tinker, the micro-blogging topic tracker from Glam Media which we covered in depth last night, is now live. The service tracks specific topics on both Twitter and Facebook, and allows these “event” streams to be republished as standalone widgets on blogs and other sites across the Web. I’ve embedded an example below showing the subsequent Tweets about our original article.

    With the launch, Glam Media is also creating a professional micro-blogging network for journalists and bloggers who want to sign up to cover specific events or topics via Twitter or Facebook. It will be called the Tinker Micro-Bloggers Network. This will be a vetted subset of Tinker users who are advertiser-friendly. Glam is working on a micro-payments system to share revenues with approved micro-bloggers from ads in their associated widgets and Tinker streams.

    All existing Glam Media publishers are automatically part of the Tinker Micro-Blogging Network. Glam also hopes to attract professional bloggers and journalists, who are pre-qualified (including any bloggers who are part of other blog advertising networks such as Federated Media, BlogHer, and TotalBeauty). Others can apply to be part of the network as well.

    In order to make advertisers more comfortable with the concept of associating their brands with these micro-conversations, Tinker will offer a “safe” mode so that ads never appear near obscenities or specified keywords. Event moderators can also use the filters to block specific keywords or people from appearing in their curated stream.

    http://www25.glam.com/module/tinker.php?id=330

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