Practicing a controversial new “Lets not tell anybody” marketing method, AT&T has quietly slipped the LG CF360 onto store shelves. The demand was overwhelming – at one AT&T spot in Galesburg, Illinois, one whole person waited through the night for the doors to open. Upon questioning, the anxious would-be CF360 owner responded, “Crap, I thought it was a new iPhone.”

Though it launched without even the slightest bit of fanfare, the LG CF360 really isn’t too poorly spec’d for a $30 (with contract) flip phone. Its got a 1.3mp camera with video recording, Bluetooth 2.0, microSD support (up to 16 gigs), and AT&T Navigator-ready GPS – if that’s all you’re looking for, the LG CF360 is available now. Just be sure to go early so as to beat the lunch rush.

[Via Phonescoop]