Brad Pitt shoots pictures of naked girls in TV commercial

Serkan Toto

Dr. Serkan Toto is an independent consultant and advisor focusing on Japan’s web, mobile and social gaming industries. Based in Tokyo, he works together with financial institutions and startups worldwide. Serkan has been the Japan contributor for TechCrunch.com since 2008. He is sept-lingual, holds an MBA and is a PhD in economics. → Learn More

Monday, December 15th, 2008


Brad Pitt is a huge star in Japan and has been getting millions and millions of dollars as a calling card for Softbank, one of Asia’s biggest telecommunications conglomerates, for years now.

But his latest TV commercial that is currently airing in Japan (and here only) actually did catch even my attention. In it, Burapi (as he is called over here) takes pictures of naked – OK, half-naked – girls – to test the quality of the camera in his Softbank handset.

To summarize: An American actor stars in a TV spot that’s supposed to reflect the atmosphere of French comedies of the 1960s to sell cellphones to Japanese people. Interesting. The commercial is made by Wes Anderson, director of The Royal Tanenbaums.

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