For some reason, Dell and Paramount are preloading PCs with Iron Man

Matt Burns

Matt is a Senior Editor at TechCrunch. Matt Burns is a family man first and attempts to be a writer second. Born and raised in the heart of the automotive world, only cars eclipse his love of gadgets. He previously wrote for Engadget and EngadgetHD before moving into the party house that is TechCrunch. He learned the retail side of... → Learn More

Tuesday, September 30th, 2008

So when you are configuring your next Dell Inspiron, Studio, or XPS system, there is going to be a $20 option to have Dell preload Iron Man on your machine. Yup. Great movie but a little strange business model. Word is that Dell is trying to get more and more studios signed on to expand the selection past this one movie. If Dell is to have their way, you should be able to purchase a slew of movies to fill up your brand new machine and there might even be an online movie store. No word on the DRM specifics besides that a owner will be able burn one copy, but something tells us you’re not going to be able to share this file at your LAN party.

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