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causecast

TC50: Causecast, One Stop Philanthropy Shop

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Causecast.com is a philanthropic site that brings a number of major figures in politics and entertainment together to pitch and bring attention to 10 non-profit companies a month.

The system lets you view information about the non-profit including videos and event listings. You can then donate to different causes and create your own personal profile describing your favorite non-profits.

They also have a widget that can appear on any website which describes your current favorite cause.

Each cause gets it’s own major figure. For example, Ashton Kutcher currently supports Habitat for Humanity with Target. Causecast gets a small amount of cash for creating these partnerships and the rest goes to the cause in question.

The panel was impressed by the reach and celebrity interaction of the site and the hope is that Causecast can become a go-to service for future micro- and macro-philanthropists.

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