Japanese company sells "photorealistic" 3D-sushi/hamburger/pudding/orange puzzles

Tuesday, August 5th, 2008

Dr. Serkan Toto currently works as the first and only Asia-based writer for the TechCrunch network, mainly covering Japan-related technology and web companies for TechCrunch, CrunchGear and MobileCrunch. Serkan also works full-time as an independent web and mobile industry consultant with a focus on the Japanese market. He is sept-lingual, holds an MBA and is a PhD in economics. Serkan... → Learn More

Tokyo-based toymaker Beverly Enterprises is selling 3D-puzzles [JP] of various groceries such as hamburgers, pudding, sushi, rice balls and oranges. The sushi-puzzle set (tuna and egg-sushi) is available from this month for $12 (a total of 13 parts must be assembled).

And because the plastic toys look a lot like the real deal, the official tagline for the entire line-up is: “No, you can’t eat these groceries! They look tasty but they are puzzles! They are tasty for your head!

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