Sony Japan presents a new mini radio for mountain climbers

Thursday, June 5th, 2008

Dr. Serkan Toto currently works as the first and only Asia-based writer for the TechCrunch network, mainly covering Japan-related technology and web companies for TechCrunch, CrunchGear and MobileCrunch. Serkan also works full-time as an independent web and mobile industry consultant with a focus on the Japanese market. He is sept-lingual, holds an MBA and is a PhD in economics. Serkan... → Learn More

Yesterday Sony said in a press release [JP] they will start selling a new radio, the CF-R100MT, on the Japanese market on July 10th.

The portable yama rajio (mountain radio) was specifically made for use in remote areas. The company classified 117 Japanese mountains into 20 different areas. Hikers and climbers can listen to radio programs just by inputting the relevant area code.

Sony is targeting Japanese mountain climbers and hikers with the new device. The radio can receive analog FM/AM and comes with a mono speaker. Measuring just 58.3×91.7×15.1mm, its size is comparable to that of a business card.

The Japan-only radio will be priced at $120.

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