Jawbone's viral videos: Ummm… OK

You know what? I’m tired of viral video. Just by posting it here I fall into the trap and there’s really no way around it — it’s a win-win for the advertiser and makes us look like rubes. The story is this: formerly staid and upright Bluetooth headset maker seems to be trying to shed its boring, Star Trek image by making a bunch of silly viral videos, this one included. Isn’t just making a good product enough? Just for the record, Peter Ha’s laundry-folding family is not amused.

What they should have done is hired this girl. She is clearly plugged into the pulse of a nation.