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Final Word On WSJ.com: More Free Content, But Subscriptions To Remain, Likely To Cost More

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Battelle Turns Down $100 Million Offer For FM Publishing. Decides To Shop Around For a Higher Price.

wsj.jpgNews Corp chairman Rupert Murdoch has said that the Wall Street Journal online will retain a paid subscription model, despite months of speculation that the site would go completely free.

Although the full details of the plan are not clear, Murdoch said that much more of the site would be offered for free, however “the really special things will still be a subscription service, and, sorry to tell you, probably more expensive.”

The decision bucks the recent trend of other subscription services being dropped as online advertising revenue offered a viable economic alternative to paid subscriptions, the biggest switcher being the New York Times in September 2007.

(via WSJ)

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