OpenSocial Has Been Good To Plaxo

Erick Schonfeld

Erick Schonfeld is a technology journalist and the executive producer of DEMO. He is also a partner at bMuse, a product incubator in New York City. Schonfeld is the former Editor in Chief of TechCrunch. At TechCrunch, he oversaw the editorial content of the site, helped to program the Disrupt conferences and CrunchUps, produced TCTV shows, and wrote daily... → Learn More

Monday, November 19th, 2007

Update (Nick): We contacted John about the traffic spike. Essentially he says that the OpenSocial announcement helped publicize Plaxo Pulse. He believes the platform was more mature this time around and convinced a lot more users to sign on and invite their friends who invited more friends, causing the hockey stick.

Ever since Plaxo joined Google’s OpenSocial platform a couple weeks ago, the number of connections on Plaxo has skyrocketed from about 200,000 to over a million. Here is a graph from Plaxo marketing VP John McCrea (nice hockey stick, John):

plaxo-social-graph.jpg

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