I’m not quite sure who Apple is going after here — skinny models? roughnecks? — but the NY Post just announced that they are installing a new store at 9th Avenue and 14th Street, way out in the Meatpacking District. It is an odd but fitting choice of location for a new 32,000 square foot Apple store.

The Post is reporting that the store will take up three stories in an old warehouse and is just down the street from Chelsea Market. Clearly they’re going for a certain, more chi-chi demographic. Hit the jump for another map.


Apple Beefing Up Meatpacking Retail [NYPost via Gizmodo]