Bell & Ross Blue BR01

Tuesday, April 10th, 2007

Biggs is the editor of TechCrunch Gadgets. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. Email him directly at john@techcrunch.com. → Learn More

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The Basel show is going on this week — it’s a big watch show in Switzerland where the pashahs and Captains of Industry send their buyers to pick up a few $100,000 trinkets. One stand-out item is this updated Bell & Ross BR01 Instrument Series watch. It’s an automatic timepiece with a honking big case and blue luminous hands. If you have to ask how much it costs, you can’t afford it.


Product Page via WristWatchReview


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