According to Jupiter Research, the factor that might drive the adoption of mobile media (using your phone for more than phonecalls) will probably be porn. The reasoning is that porno has driven adoption of every other type of new media (cable, satellite, the Web), so why not handhelds?
While we see this line of thought to be logical, we also have issues with it. The reason these mediums worked so well for adult content providers was because they were filling holes (no pun intended) left by traditional media. But with the Web, not to mention BitTorrent and Gnutella, there’s really nothing new to do. We currently have access to thousands if not millions of images that cater to each individual fetish, from the mundane to the outlandish (google “furries“, we dare you). What niche will mobile fill?
Of course, we could be jumping the gun. There are techniques and market forces we’ve not yet thought of, so perhaps something entirely new will develop. What think you all? What is the future of mobile porn and, better yet, WTF?
Mobile Adult Content Market to Grow to $3.3bn by 2011, Driven by a Strong European Market and New Products for Casual Users [PR Web Press Release]