Dreamforce 2018

Protesters call on Salesforce to end contract with border patrol agency

A dozen or so people accompanied by a 14-foot, 800-pound cage gathered in downtown San Francisco Tuesday morning to protest Salesforce’s contract with U.S. Customs and Border Patrol (CBP), the

With MuleSoft in fold, Salesforce gains access to data wherever it lives

When Salesforce bought MuleSoft last spring for the tidy sum of $6.5 billion, it looked like money well spent for the CRM giant. After all, it was providing a bridge between the cloud and the on-prem

Salesforce wants to end customer service frustration with Customer 360

How many times have you called into a company, answered a bunch of preliminary questions about the purpose of your call, then found that those answers didn’t make their way to the CSR who ultima

Salesforce, AWS expand partnership with secure data sharing between platforms

Salesforce and Amazon’s cloud arm, AWS, have had a pretty close relationship for some time, signing a $400 million deal for infrastructure cloud services in 2016, but today at Dreamforce, Salesf

Salesforce partners with Apple to roll deeper into mobile enterprise markets

Apple and Salesforce are both highly successful, iconic brands, who like to put on a big show when they make product announcements. Today, the two companies announced they were forming a strategic pa

Einstein Voice gives Salesforce users gift of gab

Salespeople usually spend their days talking. They are on the phone and in meetings, but when it comes to updating Salesforce, they are back at the keyboard again typing notes and milestones, or searc

Salesforce updates Sales Cloud ahead of Dreamforce with increased automation

Dreamforce, Salesforce’s massive customer conference is coming later this month to San Francisco, but the news is starting already well ahead of the event. Today, the company announced updates t