Coopetition

Microsoft’s period of congenial cooperation could be over

A couple of years ago while a guest of Marc Benioff onstage at Salesforce's Dreamforce customer conference, Microsoft CEO Satya Nadella said something that seemed to signal a new period of amicable co

The Spirit Of Coopetition Is Alive And Well In The Cloud

Increasingly, companies that compete directly with another have been announcing major partnerships, and we saw a couple of good examples this week with Microsoft and Salesforce and IBM and SAP. Not