• Bloosky Is Out, Original Founders Win Back Tracking202

    Less than a year ago, affiliate ad network Bloosky acquired Tracking202. At the time, co-founders Wes Mahler and Steven Truong lauded the takeover as a “deal [that] made a lot of sense.” Tracking202, a marketing analytics company for affiliate advertisers, was struggling to rapidly scale up with its limited resources and needed a partner like Bloosky. That was in November 2009. Read More