app tracking transparency

Germany’s antitrust watchdog latest to probe Apple’s app privacy framework

A major privacy feature Apple launched last year, called App Tracking Transparency (ATT) — which requires third-party apps to request permission from iOS users to track their digital activity for ad

Study of Apple’s ATT impact highlights competition concerns

An interesting new study of 1,759 iOS apps before and after Apple implemented a major privacy feature last year which required developers to ask permission to track app users — aka App Tracking

Poland latest to probe Apple’s app tracking transparency shift — over self-preferencing concerns

Poland’s competition watchdog is the latest to investigate Apple over policy changes to its mobile platform that impact how third-party apps can track iOS users by requiring they request permiss

Apple’s App Tracking Transparency feature has arrived — here’s what you need to know

The latest version of Apple’s mobile operating system — iOS 14.5 — is launching today, and with it comes a much-discussed new privacy feature called App Tracking Transparency. The feature wa

Apple shares more details about its imminent App Tracking Transparency feature

Apple is sharing more details today about its upcoming App Tracking Transparency feature, which will allow users to control, on an app-by-app level, whether their data is shared for ad-targeting purpo

France’s competition authority declines to block Apple’s opt-in consent for iOS app tracking

Apple has fended off an attempt by advertisers in France to use a competition complaint route to derail incoming pro-privacy changes in iOS that will require third party apps to obtain users’ co