Model 3 and Model Y owners can now have a “self-healing urethane-based film” installed by Tesla. It costs $7,500 – $8,000 and is only compatible with 2023+ models. The range of colors available include blue, green, gold, white, black, red and, for some reason, grey. Or, for $5,000, Tesla will install a clear wrap, protecting the vehicle’s original paint and body. The service is currently only offered at Tesla Service Centers in West Covina, California and Carlsbad, California.
Similar vinyl wraps have long been applied to vehicles, but this is the first time they have been offered by a major vehicle manufacturer as an after-purchase service. These wraps can be applied in a few hours and offer owners a relatively low-cost and easy option to radically change the look of their vehicle. Tesla only offers wraps in solid colors; third-party services will print basically anything on a wrap.
This product doesn’t come as a surprise. Several Cybertruck prototypes have been spotted sporting various wraps, including ones that mimic the designs of the Ford F-150 and Toyota Tundra. Others were spotted wearing various forms of camouflage.
These wraps could be how Tesla addresses major concerns around the Cybertruck. As Tesla notes, these urethane-based films feature self-healing properties that would provide extra protection on the Cybertruck’s scratch-prone stainless steel body. And if the wrap rips, tears or gets beat up, the owner can replace just the damaged section, or replace the entire wrap, changing the look of the vehicle in the process. Of course, this is all speculation as Tesla has yet to announce these wraps for the Cybertruck.
Several outfitters already announced plans to offer wraps for the Cybertruck, and launched configurators to let potential buyers explore the options.