Instagram is killing live shopping in March, will focus on ads instead

As Meta gears up for its “year of efficiency,” the company announced today it’s exiting the livestream shopping business on Instagram, following a similar shutdown on Facebook. Starting on March 16, 2023, Instagram users will no longer be able to tag products while livestreaming — a capability that has been broadly available to U.S. businesses … Continue reading Instagram is killing live shopping in March, will focus on ads instead