Opaper takes the friction out of social commerce

While working her way through grad school, Opaper founder Joan McIntosh ran an online bakery. “I would wake up at 3 a.m., 4 a.m., go to a commercial kitchen and go door to door, delivering food or putting it in grocery stores.” After graduating, McIntosh’s professional life became decidedly more high tech—she was senior product … Continue reading Opaper takes the friction out of social commerce