Spotify introduces a new ad format for podcasts that puts clickable cards inside shows
Spotify is today introducing a new ad format aimed at podcasters which it’s calling “Call-to-Action Cards” — or CTA cards, for short. The feature, which is powered by Spotify’s streaming ad insertion technology, will display a visual ad in the Spotify app when the audio ad begins to play. The cards can be customized by … Continue reading Spotify introduces a new ad format for podcasts that puts clickable cards inside shows
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