Kenya’s MarketForce raises $2M, plans to focus on its B2B retail marketplace RejaReja

A 2016 study by global consultancy PwC states that an estimated 90% of sales in Africa’s major economies come through informal channels like markets and kiosks. In sub-Saharan Africa, 90% of these household retail transactions are carried out via a network of about 100 million MSMEs.  Africa’s retail payments, mostly cash-based, is expected to reach … Continue reading Kenya’s MarketForce raises $2M, plans to focus on its B2B retail marketplace RejaReja