Marketing in 2021 is emotional and not just transactional
Brands are emotions made physical. The clothes we wear, the media we consume, the devices we use — all signal not only to others what we value and see in ourselves, they also are a way to construct our very identities. Experimenting to deepen that bond has been at the core of the marketing profession … Continue reading Marketing in 2021 is emotional and not just transactional
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