Near raises $100M for an AI that merges online and offline behavior to build consumer profiles
One of the Holy Grails in the world of advertising and marketing has been finding a way to accurately capture and understand what consumers are doing throughout the day, regardless of whether it’s a digital or offline activity. That goal has become even more elusive in recent years, with the surge of regulations around privacy … Continue reading Near raises $100M for an AI that merges online and offline behavior to build consumer profiles
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