KeepTruckin, a developer of hardware and software that helps truck drivers manage their vehicles and cargo, has raised $149 million in Series D funding. Greenoaks Capital has led the round, with participation from existing backers GV, IVP, Index Ventures and Scale Venture Partners .
The round values the business at $1.25 billion, according to KeepTruckin co-founder and chief executive officer Shoaib Makani.
Since it was founded in 2013, KeepTruckin has accumulated 55,000 unique customers, deploying its software in hundreds of thousands of vehicles. The San Francisco-headquartered company will use the latest investment to double its employee headcount to 2,000 in the next 12 to 18 months.
“Our technology really improves the life of the driver,” Makani told TechCrunch. “These are real people doing work that keeps our economy moving. Trucking is really the foundation of the American economy. More than 70 percent of all freight is moved over the road in a truck. This is how we eat, consume and produce; without it, our economy wouldn’t thrive.”
The Series D financing brings KeepTruckin’s total raised to $228 million, including a $50 million Series C that closed in March 2018.
KeepTruckin’s software is intended to bring the antiquated trucking industry into the digital age. Its platform provides electronic logs and fleet management tools, including GPS tracking and driver performance monitoring for fleet managers and dispatchers to track and communicate with their drivers.
“We are competing against paper and pencil,” Makani explained.
Makani left Khosla Ventures, where he had been an investor in early-stage consumer and enterprise companies since 2011, in 2013 to build KeepTruckin. At the time, the beginnings of a new sector focused on tech-enabled logistics was beginning to emerge. Since then, several companies have launched and scaled with similar focuses.
There’s Convoy in Seattle, for example, which also operates a network of connected-trucks. Uber Freight, the logistics and supply chain management business inside Uber. And Huochebang, a Chinese mobile app dubbed the “Uber-for-Trucks.”
“Trucking is forecasted to be a $1 trillion industry by 2024 and is the backbone of the global economy, yet has been underserved by technology but change is coming and KeepTruckin is at the leading edge,” Greenoaks managing partner Neil Mehta said in a statement. “KeepTruckin is building the technology that trucking companies need to compete in the modern economy. The network that KeepTruckin has built will enable it to change the way freight is moved on our roads.”