Let us tell you about a recent day in New York City.
We left a meeting and opened our smartphones to call an Uber. A car picked us up within 3 minutes and took us to our offices in the West Village. A cab used to cost $25 for this ride, but now an Uber is $9. While on the way, Arvind jotted reminders from the meeting in a cloud-based note-taking app called Evernote, which stores notes for free across all his devices. Arvind then logged into Blue Apron, which delivers pre-packaged ingredients for healthy meals along with recipes for cooking, and selected his menu for the upcoming week for ~$8 a meal. Lastly, with a stressful day still not quite over, Katelyn booked a massage through Zeel to unwind after work. With a promo code, she got the massage for $80.
Why should you care about this app-fueled day? Well, if you don’t live in a big city, you may have never used most of these services. If you’re from the Midwest or South, these apps weren’t made with you in mind.
More importantly, behind this seamless, polished exterior lies an ugly truth. These companies, and many more like them, are losing a lot more money than they’d like you to believe. Uber lost $1.2 billion in the first half of 2016. As a passenger, we only pay 41 percent of the actual cost of our trip! Free services, low prices, promotional codes… these consumer subsidies are all fueled by the venture capital industry.
Here’s how much these companies have raised in venture capital: Uber, $8.7 billion (yes, that’s billion); Evernote, $205 million; Blue Apron, $193 million; Zeel, $13 million. These are New York and Silicon Valley startups raising insane amounts of money, mostly from venture capital institutions.
These venture capital funds mainly invest in products and services that cater to the elites — the app-based economy that does nothing to serve the basic needs of most Americans. Indeed, 78 percent of startup funding goes to people in three states: California, Massachusetts and New York. Less than 5 percent of startup capital goes to women, and less than 1 percent to people of color. Similar statistics plague the ranks of investment professionals in venture capital.
The dirty secret? If you’re an average American, your pension fund is likely backing these venture capital funds — and subsidizing our massages, dinners and Uber rides. Pension funds are a huge source of capital for these VCs, fueling the system that creates minor improvements for the elites while doing little for middle-class America. Teachers, of whom 76 percent are female, find their pensions being deployed into a predominantly white male investment ecosystem.
It’s time to start putting the hard-earned money of working-class Americans into vehicles that serve them.
Silicon Valley venture funds will try to convince you that they are the only funds that can deliver profits to you as an investor. That’s simply not true — 80 percent of funds deliver below-market returns.
What Silicon Valley doesn’t want you to know is that they depend on your pensions. They depend on your passive willingness to accept the status quo. They depend on you accepting investment in automating jobs without investing in creating jobs. They depend on you not seeking alternatives that invest in the small businesses that actually serve the needs of the vast majority of pensioners. They depend on you pumping in the money that keeps the swamp filled.
What can you do to stop this?
First, know the alternatives. There are funds that invest in middle-class America — not enough, but that will only change once the flow of money starts changing. Steve Case, co-founder of AOL, is at the forefront of this movement — investing in entrepreneurs outside of traditional startup ecosystems through his Rise of the Rest initiative.
One of his partners is Village Capital, an investment fund run by Victoria Fram and Ross Baird that invests in entrepreneurs solving real-world problems. They invest in companies like Spensa, which is helping small and medium farmers manage pests and increase profits 30 percent, and Student Loan Genius, which helps everyday Americans pay down the more than $1 trillion in student debt the country faces.
Or take Arctaris, a fund that is honest about the nature of venture returns and invests with royalty-based solutions that are tied to revenue growth. They’ve launched a fund that focuses on providing growth capital to profitable small businesses in Michigan. While this nascent movement is growing, the sector depends on pension fund managers and institutions putting more money into these efforts and less into the broken Silicon Valley model.
Second, call your pension fund. Ask them how much of your money is tied up in venture capital. Ask how many of those funds have delivered returns. Ask them how many of the businesses they’ve funded have created sustainable jobs in the state or county you live in. Ask them how many of their funds are managed by people who look like you. Ask them to invest in the businesses that are building the middle class, not destroying it. Ask them to be more responsible in their fiduciary duty.
Venture capital is in an incredibly powerful position — we serve as the intermediary that determines which teams get funded and which visions get a chance at changing the world. Should this important source of capital be used to invest and believe in those who already have every advantage and privilege in the world? Or do we take a road less traveled and back local women and men who place values at the center of their organizations? Who build businesses that promote a prosperous humanity? Who work on the real problems for the American middle class?
To us, the answer is clear. It’s time to start putting the hard-earned money of working-class Americans into vehicles that serve them.Featured Image: WIN-Initiative/Getty Images