Instacart

Instacart Hires Its First CFO: Ravi Gupta

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Interviewed Raises A $2M Seed Round, Expands Beyond Basic Job Simulations

Instacart is growing up. To wit, the three-year-old, grocery delivery startup – which hit “unicorn” status late last year when it raised $220 million at a reported $2 billion valuation – has hired a CFO for the first time.

Ravi Gupta, who spent the last decade as a director with the private equity firm KKR in New York, and the previous two years as an analyst with McKinsey & Co., started work at the company yesterday. He’s leading finance, corporate development, and strategic business initiatives in the newly created role.

Gupta was introduced to Instacart cofounder and CEO Apoorva Mehta by one of Instacart’s investors and says the company is already “well-run. It’s just moving into its next phase of growth.”

Ravi Gupta PictureCertainly, Gupta will have plenty to oversee as part of Instacart’s management team. Instacart now employs 300 people full time. It has an additional 1,200 part-time employees (including shoppers who were given the option of becoming part-time workers last summer), and another 7,000 contract workers. The company also now serves 18 cities, including Atlanta, Austin, Boulder, Boston, Chicago, Denver, Houston, Indianapolis, L.A., Miami, Minneapolis, New York City, Philadelphia, Portland (Ore.), San Francisco, San Jose, Seattle, and Washington, DC.

Gupta says that part of his role will be to help the company on its continued growth trajectory, including by entering new markets. Another part of his job will be heading up the company’s corporate development efforts, and, more specifically, spearheading its M&A efforts. To date, Instacart has only made acquisition, buying the mobile application startup Wedding Party in August in what the company characterizes as an acquihire; Gupta hints that more bite-size acquisitions may be in the cards.

Not last, Gupta says he’ll be leading Instacart’s fundraising and other “capital markets” efforts. Asked if those efforts will eventually lead to an IPO (hey, we always have to ask), he says the company is not “being specific about that next phase. It’s just about having more partner retailers, more markets, more customers, and continuing to grow. Whether we do that in the private or public market isn’t something we’re talking about right now.”

So far, Instacart has raised $275 million altogether, including from Y Combinator, Canaan Partners, Khosla Ventures, Sequoia Capital, Andreessen Horowitz, and Kleiner Perkins Caufield & Byers.

Gupta says KKR, his former employer, is not an investor.

Two weeks ago, at a small talk in San Francisco, famed investor Bill Gurley questioned the unit economics of several highly valued companies, including Instacart.

Said Gurley of the model that Instacart and select other startups employ: “I have a hard time thinking it’s optimal for [Proctor & Gamble] to sell to a Walgreen’s distribution center, where [its goods are] offloaded, [after which] a guy with a box cutter puts it on a shelf, all to have some employee from another company take it off the shelf and take it to your house.”

Asked if Instacart had a response to the observation, Gupta declined, saying instead, “We’re excited about where we’re going and our model, and we’re excited that our customers have responded.”