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South By Southwest

I Tried To Interview This Celebrity Dog At SXSW

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Well, okay, I didn’t actually try to interview a dog, because that would be silly. But while attending a pet adoption event at South by Southwest, I did talk to Courtney Dasher, owner of Instagram star Tuna Melts My Heart.

What I wanted to know was: What’s like to own a social media celebrity? (Seriously, Tuna’s got 1.2 million followers.) Dasher works as an interior designer, but she admitted that supervising Tuna’s career has become “pretty full-time at the moment.” Nonetheless, she’s happy that he’s getting all the attention, rather than her.

As for whether she plans to stop posting anytime soon, Dasher said:

I guess I’m just doing it for now, and we’ll see what happens. I don’t have any intention to stop, but it could be also the temperature of Instagram, what Instagram’s going to look like in a few years. He just brings a lot of people joy and laughter, so that’s why I continue to post, and I’ll keep doing it, and keep doing a lot of other things, until nobody wants to see him anymore.